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Crystal Adams
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graphic billboards

Complete 2017

Exploring advertising billboards as inspiration, the graphic billboard as a metaphor pays tribute to the tech client as the pioneering force in online advertising. American idioms were used to illustrate phrases such as  “When Life Gives you Lemons” and “What you see is what you get” into whimsical collages throughout the building. 770 individual artwork panels were produced and curated into 30 installations.

Materiality, layering and transparency were studied in order to develop distinct visual compositions, then curated with architectural design elements. Art was direct printed onto Plywood and OSB in order to provide an honest and raw beauty in billboard construction materials then finished with paint dipped fields of color. Juxtaposing a delicate fabric canvas provides the structures with transparency, alluding to how aged billboards are often missing panels. Feature movable locations are easily rearranged to encourage manipulation of compositions.

Java Corner cafe sign

Complete 2017

The sign design concept was inspired by the name and embellished corners as a design feature.

game room graphics

Complete 2017
Tron themed game room for tech client.

Best Award

Inspired by the magic of Willie Wonka and winning the elusive golden ticket, self promotional Best of 2014 Award aimed to deliver a smile to each lucky recipient. This whimsical award has a hint of gold foil wrapped with blind embossing.

Best of 2014 self promo featured in FPO - Underconsideration


biophilia graphics

Complete 2016
Biophilia inspired environmental graphics for tech workplace.

City of Santa Monica postcard

client City of Santa Monica Cultural Affairs Division
project Jazz on the Lawn event postcard
completed 2017 & 2015

Kevin Daly Architects website & book

client Kevin Daly Architects
project book & website
completed 2015 - 2016

Learn Do Share identity & book

client Reboot Stories
project identity & book design
completed 2014

Formerly DIY Days, worked with Reboot Stories to help them reposition the 3-day conference and rebrand the identity as Learn Do Share.

After rebranding Learn Do Share, the task of designing the LA booksprint #5 to reflect the new identity and capture the 3-day LA event was a fluid process.

 

NCA Studio identity

client NCA Studio
project Identity rebrand
completed 2014

Corsini Stark Architects website

client Corsini Stark Architects
project website
completion 2015

corsinistark.com

Associates Purchasing identity & website

client Associates Purchasing
project Identity rebrand & website
completed 2014

Associates Purchasing was already being recognized in the industry as AP prior to the rebranding conversation. The rebranded AP identity helped reposition the furniture solutions company in their industry without loosing their existing clientele and recognition.

Clive Wilkinson Architects brochure

Clive Wilkinson Architects
project brochure
completion 2010

To describe the spectra of work, award-winning projects, and great photography, a large tabloid sized format was chosen for the firm’s promotional brochure. It allowed wide angled and detailed imagery to coexist.

Haworth NeoCon

client Haworth
architect Clive Wilkinson Architects
project Chicago NeoCon showroom environmental graphics
completion 2011

The theme for Haworth's 2011 NeoCon showroom embraced design freedom through their furniture solutions. This was displayed through an evolution of workplace settings and expressed through colored spacital zones. The columns became graphic wayfinding devices to tell a spacial story.

Macquarie Group environmental graphics

client Macquarie Group
architect Clive Wilkinson Architects
project environmental graphics
completed 2011

Stacked shipping container grid wall graphic concept for the trader bank group —
connecting the office space with the harbor.    

Chaparral website

client Chaparral
project website
completion 2015

chaparral-inc.com

Clive Wilkinson Architects book

client Clive Wilkinson Architects
project firm portfolio book
completion 2012
recognition honored in 2012 by Smithsonian Cooper-Hewitt National Design Award

simplehuman poster

project simple solutions poster
completion 2009
recognition 2009 Print Regional Design Annual Magazine
2010 Digital Imaging with Messages book

simplehuman packaging

Domestic and international packaging designs for various housewares products. Each product went througha development process for art direction of photography, package diecut and illustrated infographics to highlight the key selling features.

graphic billboards

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Java Corner cafe sign

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game room graphics

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Best Award

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biophilia graphics

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City of Santa Monica postcard

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Kevin Daly Architects website & book

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KDA_book_nobkgd_sm.png

Learn Do Share identity & book

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NCA Studio identity

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NCAStudio.jpg

Corsini Stark Architects website

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CSA_main_web.jpg

Associates Purchasing identity & website

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AP_Stationary.jpg

Clive Wilkinson Architects brochure

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designful_cwa_brochure-3.jpg

Haworth NeoCon

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063235_010.jpg

Macquarie Group environmental graphics

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MGL_kg.jpg

Chaparral website

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Chaparral_splashpg_responsive_websave.jpg

Clive Wilkinson Architects book

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designful_cwa_book-1.jpg

simplehuman poster

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simplesolutions_poster-lrg.jpg

simplehuman packaging

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CrystalPortfolio-boxes.jpg

thecrystaladams[at]gmail.com